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The Financial Inclusion Insights (FII) team at the Gates Foundation is responsible for performing data quality checks and analysis on survey data collected from eight countries in Africa and Asia. The survey data is related to usage of mobile money and digital financial services (DFS) in these countries. The current process is manual and tedious and involves multiple people working simultaneously to perform data analysis. Our solution solves this issue by automating the manual process and generates customizable data analysis reports. The result is a robust, modularized and highly customizable framework which will make it easy for FII to explore the “what”, “how” and “why” of demand­ side trends in mobile money and other digital financial services (DFS). This helps FII model, construct, and perform better research to understand the impact of DFS and promotes adoption of these services as they are revised using the research insights.